Curious Animates Little Einsteins
Along with Curious Pictures, Disney is set to launch ‘Disney’s Little Einsteins’ brand, extending on the wildly popular ‘Baby Einstein’ franchise. 
Disney purchased the Baby Einstein company a few years back, and they’ve wasted little time expanding the brand. Now, next month, Disney plans the launch of the first ‘Little Einsteins’ DVD/video, which will be closely followed by an October 2005 launch on Playhouse Disney on the Disney Channel. According to an AWN article from earlier this year, in each episode, “the characters journey through the landscape of a renowned painting or work of art from a range of cultures.”
Curious Pictures, the New York-based producer of shows like ‘Codename : Kids Next Door,’ is handling the animation, and from the looks of a few resumes I’ve found floating on the ‘net, the ‘Little Einsteins’ is being produced with both Flash and After Effects. The show, which is aimed at the pre-school market, is using a unique production method, mixing “animation, real-world footage and art.” A trailer is available for viewing at the ‘Little Einsteins’ website, and more clips are cut into this testimonial promo. Here’s the title sequence:
Big thanks to Chris Siemasko over at Animation Mafia for the story tip.
Tags: Curious Pictures, Disney
