According to an article in the Hollywood Reporter, the Russian animated series Smeshariki will begin airing in the US on TheCW4Kids block. This pick-up marks the first time a Russian animated series has been sold into the US market. It was announced this summer by 4Kids Entertainment, who fill the CW animation block, that they were representing the property, which currently sees 5.5 million viewers each broadcast. Broadcasts on The CW start in November.

Tags: 4Kids, Russia, Smeshariki

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